PayForward technology enables participating merchants to use a portion of their advertising and marketing budgets as rebates paid directly to consumers in exchange for their purchasing loyalty.
This feature is immediately activated when the consumer member makes a purchase. PayForward collects the rebates from the merchant and distributes them into the consumer’s account within seconds.
The consumer can accumulate their rebates in as many “purses” as they choose to create or join on the PayForward platform. (This ties in with the Funds Allocation Solution).
Rebates average approximately 10% of the amount spent by the consumer for purchases from PayForward merchants, resulting in a significant increase in the consumer’s discretionary spending capacity.